Are you aware which pages on your site are delivering real results? Success from website is subject to how effectively you know your own website. Understanding how visitors perceive your website?, What is website visitors expecting out of website? which area of website they appreciate and which one they don’t like? The current trend is that 70% of all business purchase transactions begin with an online search. That’s 70% of your total prospect volume that may not be analyzed, measured and acted upon. The website has become the first and probably main source of information and product/service selection for prospects. The web statistics that you gather from your site can be an invaluable resource to help you improve your website, its search engine visibility and can make a huge increase to your sales. The important is to know which reports are significant and how they can be useful to you in analyzing your potential customers. And, of course, after all the analysis, you are required to act on new found information about your site.
The very first step in driving success through Website Traffic Analysis is to make sure that the web analytics tool is properly configured on your website. This is the single most common failure of analytic`s implementation. Typical faults include not setting goals, excluding IP addresses, not setting up funnels correctly and not applying cost data etc.
Once the analytics tool has been correctly set up, the next step is to identify where visitors are leaving the site. Our Analytics consultants have the experience to quickly identify problem areas and recommend areas to improve on.
Depending on your needs, we can assist in implementing the solution (SEO, SMO, SEM) required or leave you to implement it yourself. Either way, we can work with you to measure outcomes and drive ongoing improvements in your marketing activity.
Still have questions? That’s ok, we’ve got answers and we’re happy to share. click here to know more about our Website traffic analysis services and we’ll be happy to put a proposal together for you.